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A new Google report on Nigeria highlights the significant economic impact of digital technology in the country. This report, conducted by Public First, details how Google’s products and infrastructure are driving Nigeria’s digital transformation and contributing to economic growth.
The study revealed that every $1 invested in digital technology adds more than $8 of value to the Nigerian economy. This highlights the importance of digital tools such as cloud computing, connectivity and artificial intelligence (AI) in shaping the country’s economic future.
Economic contribution of digital technology
In 2023, Google’s products and services, including search, advertising, YouTube, and cloud, contributed an estimated $1.8 billion to the Nigerian economy. These services have significantly increased the productivity of Nigerian businesses, content creators, and workers.
Through programs like Digital Skills for Africa and Career Certificates Program, Google helped more than 1.5 million young Nigerians acquire new digital skills in 2023 alone.
AI could boost Nigeria’s economy
Our report on Nigeria predicts that AI could add $15 billion to the Nigerian economy by 2030. Google’s commitment to responsible AI development will play a key role in realizing this potential. The company’s $1 billion investment in Africa aims to improve internet access, support entrepreneurs and foster innovation.
To further maximize growth, the report advises policymakers to prioritize cloud-first strategies and improve Nigeria’s digital infrastructure. Strengthening STEM education and increasing AI fluency are also essential to preparing the workforce of the future.
At a recent media event in Lagos, Olumide Balogun, Google’s Director for West Africa, expressed excitement about the positive impact digital technologies will have on Nigeria’s economy. Amy Price, Director of Public First, highlighted Nigeria as a digital leader in Africa and highlighted the role of technology investment in driving further growth.
