FPL Media, a pioneer in the out-of-home (OOH) advertising industry in Nigeria, has once again proven its leadership by winning the Outstanding Use of Transportation in OOH Advertising award at the prestigious Edge Awards.
The award, sponsored by Marketing Edge Magazine, recognized the company’s exceptional use of transportation space for advertising, an area where innovation is key to driving brand awareness and engagement.
Edge Awards is one of the most respected platforms for recognizing excellence in the marketing and advertising industry.
According to organizers, FPL Media’s recognition was a result of the company’s consistent innovation, increased brand value, and outperformance over its competitors over the past year.
In his speech to honor the honor, FPL Media CEO Lanre Ashaolu expressed his excitement and gratitude, highlighting the company’s unwavering commitment to creative excellence. “This award is a testament to our team’s continued pursuit of innovation and excellence in OOH advertising.
“Transit advertising is a dynamic and challenging field and we are proud to be at the forefront of creating impactful campaigns that connect brands and audiences in powerful ways,” he said.
The CEO further highlighted how this award will positively impact FPL Media’s business trajectory. “This recognition not only solidifies our position as an industry leader, but also motivates us to aim even higher.”
In addition to its success in the transportation advertising space, FPL Media has consistently demonstrated a forward-thinking approach to integrating digital solutions with traditional OOH formats.
John Ajayi, Publisher and CEO of Marketing Edge Magazine, praised FPL Media’s achievements and transformative role in the OOH industry. “FPL Media’s strategic use of transit space has not only made transit spaces stand out, but has redefined how transit advertising can be leveraged to maximize brand exposure.With their creativity and innovation, They have become true leaders in this field and we are excited to celebrate their success.”
FPL Media continues to push the boundaries of outdoor advertising in Nigeria, and the company’s focus on innovation and customer satisfaction remains unwavering. With recognition from the Edge Awards, the future looks bright for this pioneering agency that continues to set new benchmarks in the OOH industry.